AN INTERNATIONAL CONFERENCE IN A 5* BRUSSELS HOTEL
Managing the first edition of an event is a challenging milestone for many European associations & organisations. The European Interactive Digital Advertising Alliance, EDAA, teamed up with Of”Cores to endeavor to a successful launch of their inaugural EDAA Summit. This event took place on the 1st of March at the Steigenberger Wiltcher’s Hotel in Brussels.
The EDAA is a Brussels-based organisation that acts as a central licensing body for Online Behavioural Advertising (OBA). The 2016 EDAA Summit announced the launch of new Mobile Principles and confirmed the application of the existing principles of transparency and control to mobile web-browsing. This conference gathered advertisers, policy makers, advertising agencies, as well as representatives from the direct marketing and the media sector.
EDAA SUMMIT IN NUMBERS
▸ 1st edition
▸ 120 participants
▸ 3 policy keynotes, 5 panel discussions
▸ 23 speakers
▸ 7 sponsors & partners
▸ 8 video interviews
▸ #EDAASummit top trending topic in Belgium on Twitter
OF”CORES’ ADDED VALUE
Our team supported the EDAA to organise the first edition of their Summit. We managed to create the most suitable setup to ensure the success of the conference. We provided:
Event Marketing & Communication:
▸ Creative identity of the event
▸ Digital marketing: conference website, save the date, email campaigns, reminders, satisfaction survey
▸ Video production: event movie, video interviews with key speakers and stakeholders
▸ Event collateral and branding
▸ All delegate communications
▸ Supplier negotiation, selection and management
▸ Sponsors logistics
▸ Hotel room management
▸ Registration, invoicing, administration and online payment
▸ Venue management and logistics of the overall event
▸ Creation of the event script, floor plan & briefing of all involved parties
▸ Budget creation and follow-up
▸ Timeline creation and follow-up
▸ Consultancy, advice and best-practices
▸ Survey, report and statistics
Check out the event movie to get a 4-minutes overview of the event:
Are you facing difficulties when it comes to managing your event activities? Working in close collaboration with your organisation, we quickly understand your needs and act as an extension to your team.
Learn more about what we can do for you, contact us at firstname.lastname@example.org.