STIMA events 2016: call for sponsors

Last year Of”Cores had the opportunity to work together with STIMA on their leading marketing congress in December. Thanks to a successful 2015 edition (read the story here), our partnership on event & sponsorship management is extended this year on several STIMA events.

Therefore, we are delighted to announce you the following inspiring projects, taking place in Brussels and Gent in 2016. Each event offers a unique opportunity to put your brand in the spotlight and raise your company’s profile among the Belgian marketers’ community.

Marketing powered by science

What? Senior level marketer event, with workshops from top marketing practitioners and top marketing professors.
When? Roularta Conference Center, 31 May 2016

The Rentrée – Digital shift (organised by STIMA, IAB Belgium & BDMA)

What? A lack of knowledge and experience often leads marketers to a ‘safe bet’ in the traditional domains, where digital marketing is not getting its place despite the enormous possibilities. This event breaks the pattern and gives to digital a full place in the marketing.
When? Brussels, 15 September 2016

STIMA Congress

What? This two-day conference, also known as ‘the flagship marketing conference’ is the annual gathering of more than 1000 marketing professionals. International speakers, an extensive marketing village are just some of the many valuable ingredients of this conference.
When? Brussels, 1-2 December 2016 (Thursday & Friday!)

Download the sponsorship brochure for more detailed information. We are looking forward to discussing a tailored package with you, in order to create a win-win partnership that fits your needs. Get in touch with us today!

Create the buzz before, during and after your event with Pictawall

Events are the perfect moment to activate fans. During events, people like to share their experience on social media. Event organisers can benefit from the momentum to get worldwide exposure and deliver their message. It is then an opportunity for events to analyse and understand the trending topics that are resonating within their audience in order to better understand their expectations. Consider Pictawall to create buzz before, during and after your event.


Pictawall helps event organisers to collect the best pictures and videos shared by their attendees on social media with #yourhashtag and publish them live on their event screens. As everyone wants to have their minute of fame, participants simply can’t stop sharing once they have appeared on the pictawalls.

Pictawall tweetwall event

To keep the buzz going after the event, Pictawall publishes all these visual recommendations from happy attendees into the event website and Facebook page, turning it into a highly social destination. To drive engagement, Pictawall also organises photo contests by asking online visitors to vote for their favourite snaps.

And the best part is that it can help you generate extra revenues from your sponsors. The social media walls are indeed natural eye-catchers, you can monetise them by integrating your sponsors’ logos and promotional videos and get a real return on investment on your social media activation.

Looking for an innovative approach to boost your event and get extra revenues from your sponsors? Look no further. Get in touch with us before May 15th and get 10% discount on your activation.

Pictawall tweet media wall event conference


Case study EDAA Summit 2016 in Brussels


Managing the first edition of an event is a challenging milestone for many European associations & organisations. The European Interactive Digital Advertising Alliance, EDAA, teamed up with Of”Cores to endeavor to a successful launch of their inaugural EDAA Summit. This event took place on the 1st of March at the Steigenberger Wiltcher’s Hotel in Brussels.

The EDAA is a Brussels-based organisation that acts as a central licensing body for Online Behavioural Advertising (OBA). The 2016 EDAA Summit announced the launch of new Mobile Principles and confirmed the application of the existing principles of transparency and control to mobile web-browsing. This conference gathered advertisers, policy makers, advertising agencies, as well as representatives from the direct marketing and the media sector.


1st edition
120 participants
3 policy keynotes, 5 panel discussions
23 speakers
7 sponsors & partners
8 video interviews
#EDAASummit top trending topic in Belgium on Twitter


Our team supported the EDAA to organise the first edition of their Summit. We managed to create the most suitable setup to ensure the success of the conference. We provided:

Event Marketing & Communication:

Creative identity of the event
Digital marketing: conference website, save the date, email campaigns, reminders, satisfaction survey
Video production: event movie, video interviews with key speakers and stakeholders
Event collateral and branding
All delegate communications

Event Management:

Supplier negotiation, selection and management
Sponsors logistics
Hotel room management
Registration, invoicing, administration and online payment
Venue management and logistics of the overall event
Creation of the event script, floor plan & briefing of all involved parties

Project Management:

Budget creation and follow-up
Timeline creation and follow-up
Consultancy, advice and best-practices
Survey, report and statistics

Check out the event movie to get a 4-minutes overview of the event:

Are you facing difficulties when it comes to managing your event activities? Working in close collaboration with your organisation, we quickly understand your needs and act as an extension to your team.

Learn more about what we can do for you, contact us at

Event technology: why we love the combo etouches/Tapcrowd

In September 2015, event management software company etouches acquired the Belgian-based mobile technology company Tapcrowd (read the full story). Always on the lookout for innovative tools that increase events’ efficiency, we are proud to be one of the first companies to use etouches – Tapcrowd solutions.

Of”Cores’ Managing Director Jean-Baptiste de Bock was pleased to give an interview to explain how Of”Cores integrated these solutions in our business to offer a seamless process for our clients.

Watch the video to learn more about how we use event technology to create unique and interactive event experiences:

Read the full case study:

case-story etouches - Tapcrowd

Looking to improve your event efficiency? Get in touch to learn more about what we can do for your business.